Howdy and welcome to our new monthly blog series spotlighting our Favorite Color of The Month! Each month we will explore a new fabulous shade and give design insights as to how to make it work in your design.
What better way to kick off this series than with 2019’s Pantone Color of the Year – Living Coral! With the release of the playful Living Coral last December, this year has proven to be vibrant and one of the top website design trends of 2019. Now let’s adventure into how you can keep up with this new color trend and use Living Coral in your own web design.

Where to Use Living Coral in your Design:
#1 Gradients:
Living Coral has been taking center stage when it comes to the gradient trend we’ve been noticing in 2019. Using a gradient is the perfect way to soften up the boldness of the coral color while adding depth and dimension to your site. Try it out in your homepage for background colors or call-outs for a little punch of color to draw the eye.
#2 Logos:
Using Living Coral as a striking accent color in your logo can add the pop it needs to stand out on the page while giving off a playful and positive vibe. In fact, the executive director of the Pantone Institute, Leatrice Eiseman, said “This color is supposed to have a humanizing factor.” We at Studio totally dig it, and if it works for your brand, we recommend adding a little touch of it to your logo too to latch on to the perky tone of Living Coral.
#3 To Add Contrast:
Using one color everywhere is not only boring but has little visual interest. Two colors are better than one, and Living Coral is a great buddy to spice things up in your design and direct attention to important areas of your site. You can pair this trendy coral with another contrasting color to create visual interest and guide visitors to where you want them to go.
How to Use Living Coral:
Bold colors such as coral may be daunting to incorporate onto your site but if used well, it can make a really bold statement. Here are some web designs and color palette ideas to give you inspiration and help you use it well in your site design.
And that wraps up this month’s favorite color, Living Coral. It’s bold yet playful and humanizing making it a flexible color for many areas of your site design. Check back next month as we explore a new color and ways it fits best in design.
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